The Next New Thing

In recent years marketing efforts have been focusing on new media as a great tool to launch modern pad to advertising companies. A next big thing will be concentrating more on advanced technology to promote products and services efficiently. I believe that cellular phones have recently entered into a scope of new media as a great way to build a brand for the company. Although, we watch TV or listen to radio and a lot of advertisers screaming to get our attention, we can hardly remember the meaning of these ads that we go through. This happens because we have a chance to skip or flee when it comes to it. The difference is that the mobile phone never goes unnoticed. We cheek text message every day. Therefore, pop up ads in the cell phones is much faster to get our response than any other forms of advertisement. The ad may be also personal. These ads allow you to know where your favorite band will perform, and what kind of movie will be playing in the theatre next to your house. Location- based advertising is another future possibility. Local companies may track phone users and send appropriate messages to them. For example, restaurant’s owner can send a message about special serve of the day when you pass by.
Cell phone advertising is considered to have an edge over other forms of advertising and expected to have excellent growth down the line.